Combined with Indegene’s deep industry expertise, analytics and omnichannel engagement IP, Omnipresence enables life sciences organizations to elevate and transform the experiences they can deliver to healthcare professionals, patients, and business stakeholders. The Omnipresence platform, built as a strategic alliance with Microsoft since 2017, brings together Microsoft Azure analytics as well as Microsoft AI together with Microsoft Dynamics 365 and Power Platform for business applications, and Microsoft Office 365 and Teams for productivity and collaboration. Omnipresence is a next-generation unified customer experience platform for healthcare and life sciences organizations with CRM, omnichannel engagement, advanced analytics, and AI capabilities in a single unified platform. Syneos Health is the only fully integrated biopharmaceutical solutions organization, and provides end-to-end drug development and commercialization solutions to biopharmaceutical customers in more than 110 countries. (now Exeevo), a wholly-owned subsidiary of Indegene. Indegene, a leading Healthcare Tech firm focused on the global life sciences industry, announced Syneos Health (NASDAQ: SYNH), as a strategic collaborator and investor in Indegene Omnipresence Inc. This unified approach allows for advanced intelligence capabilities such as the one showcased at MedTech to be embedded in all of the interaction so customer experiences are smooth and powerful.Princeton/Bangalore, January 9, 2020. Omnipresence enables use cases that have traditionally been siloed between such systems as sales or sales force automation, marketing or marketing automation, services, trade medical affairs and other functional areas as well as newer ones like customer bots on a single unified platform while also providing traditional CRM functions. Traditional CRMs are simply not designed for this world, a customer profile and recording or planning a few interactions is not CX.” Whether it be an ice cream, a taxi, banking or healthcare information, it has to come with a powerful CX or you will fall behind. The technologies chosen should only be ones that meet this experience-first strategy. Sanjay Virmani, EVP of Indegene, commented, “We are at a point in the life sciences industry where it is important to quickly pivot from the operational to the experiential. Marketing Technology News: The Cyberthreat Handbook: Thales and Verint Release Their “Who’s Who” of Cyberattackers The class-leading technologies enable richer omnichannel experiences for customers, embedded intelligence to make the experiences more meaningful, and a simplified system footprint which easily fits in existing enterprise stacks, while modernizing disparate systems into a unified digital ecosystem. Aiming to provide more value to both end-users and customers than traditional CRMs, Omnipresence combines the power of Microsoft Dynamics 365, Azure, Office, Teams and LinkedIn suites and fully verticalizes these business applications for the life sciences industry in order to create the CX healthcare providers, healthcare institutions, trade customers, and other customer groups have come to expect. Since then, Indegene has launched their next-generation CXM platform, Omnipresence, globally in the biopharmaceutical sector and are now verticalizing it further for med-devices and other sectors such as consumer health and nutrition. Indegene entered into a strategic alliance with Microsoft in 2017.
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